Nice techniques for Bloggers in Google Guidelines

Google has a vast list of do’s and don’ts for webmasters. These rules and guidelines also apply to Bloggers. Following these guidelines will help Google find, index, and rank your site, which is the best way to ensure you’ll be included in Google’s results. Here are some of my favorite ones.

1. Use a text browser such as Lynx to examine your site, because most search engine spiders see your site much as Lynx would. If fancy features such as Javascript, cookies, session ID’s, frames, DHTML, or Flash keep you from seeing all of your site in a text browser, then search engine spiders may have trouble crawling your site.

2. Don’t participate in link schemes designed to increase your site’s ranking or PageRank. In particular, avoid links to web spammers or “bad neighborhoods” on the web as your own ranking may be affected adversely by those links.

3. Keep the links on a given page to a reasonable number (fewer than 100).

4. Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link.

5. Make sure that your TITLE and ALT tags are descriptive and accurate.

6. When your site is ready, submit to relevant directories such as the Open Directory Project DMoz and Yahoo!.

7. Try to use text instead of images to display important names, content, or links. The Google crawler doesn’t recognize text contained in images.

These quality guidelines cover the most common forms of deceptive or manipulative behavior, but Google may respond negatively to other misleading practices not listed here, (e.g. tricking users by registering misspellings of well-known web sites).

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